So, last week I ran through the (rather incredible) selection of NEW and/or extended tax credits available for business owners.  The IRS isn’t accepting electronic submission of tax returns until Friday, February 12.


Luis Serrano’s
“Real World” Business Strategy
S.E.E. – Execution
“There’s no shortage of remarkable ideas, what’s missing is the will to execute them.” – Seth Godin

Five Key Execution Tips for Companies.  

  1. Everyone has a good idea of the decisions and actions for which he or she is responsible.
  2. Important information about the competitive environment gets to headquarters quickly.
  3. Once made, decisions are rarely second-guessed.
  4. Information flows freely across organizational boundaries.
  5. Field and line employees usually have the information they need to understand the bottom-line impact of their day-to-day choices.

I’m grateful for our partnership, and for your referrals, ~Contact.FirstName~.



Luis Serrano
(619) 997-4185
Serrano Bookkeeping


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