Blog
Luis Serrano’s Tips for Creating a Business Disaster Plan
The past year and a half has been stressful for everybody in San Diego. And I would argue it’s been doubly so for San Diego business owners.The thing is though, these things happen. Quite regularly. Maybe not global pandemics, but disasters in general.So, as the...
Luis Serrano’s Tips for Building a Business Emergency Fund
Pretty sure I've said this before.I'll likely say it again, too.If there’s one thing the past year has taught business owners, it’s that the "unexpected" can occur at any time.Managing your San Diego business during good times is hard enough; rough times make it all...
Luis Serrano’s Tips for How to Raise Your Prices Properly
Did you hear the news from last week’s inflation report?Consumer prices increased more than 5% between May 2020 and May 2021.Given the Federal Reserve’s 2% inflation target, that’s a pretty steep increase.Have you taken a look at your own cost of doing business...
How To Digitize Your Business by Luis Serrano
It seems as if the world is getting drenched in tech. It’s literally falling from the sky (we’re looking at you, rocket boosters).Because there is so much technology around us, it can be easy to become numb to it. We can quickly start to view it as just a “thing”...
Using KPI’s For Your San Diego Business
Being able to reasonably forecast upcoming problems has become an essential skill for San Diego business owners -- but too many are flying blind, or doing "bank balance accounting". Can we help you fix this? Using KPI's For Your San Diego Business "It is common sense...
What To Try When Your San Diego Business’ Receivables Are Slowing Down
One of my favorite things about what we get to do around here is helping our San Diego clients find "missing money" in their businesses. Whether it's through cost reductions, profit analysis, tax planning (LOTS of money can be saved there), or other means, what we are...
Use These Financial Reports For Business Decisions By BUSINESSNAME
How do you make financial decisions for your San Diego business? Do you set aside time to review your actual financial reports, or are you committing "bank balance bookkeeping"? You know what I mean: checking your business bank account daily as a measurement of your...
Struggling San Diego Businesses Should Be Careful With Price Reductions
If you're struggling in your San Diego business, and not getting the traction you need, I have a quick thought for you today. Struggling San Diego Businesses Should Be Careful With Price Reductions “Despite your best efforts, not everyone wants to be helped. Make a...
Measuring Key Numbers In Your San Diego Business And Developing Accountability
During the first Super Bowl that Tom Brady won (with the Patriots), these were some of the companies who advertised (hat tip to Jon Erlichman of Bloomberg): AOL Blockbuster Radio Shack Circuit City CompUSA Sears HotJobs Yahoo VoiceStream Wireless Gateway Computers The...